Welcome Circuly to the ESTAINIUM Network!
Welcome circuly to the ESTAINIUM Network!
The ESTAINIUM community continues to grow — and we’re proud to welcome circuly GmbH, a pioneer in enabling brands to shift from one-time product sales to subscriptions & rentals as a sustainable, recurring business model.
Making Circular Business Work in Practice
For years, many companies have wanted to make their businesses more sustainable — yet struggled to make circularity both practical and profitable. circuly changes that.
circuly is the software that enables brands to offer their physical products on a subscription or rental basis — and we make it as easy & profitable as direct sales. From bikes and strollers to appliances and furniture, circuly helps businesses handle everything from customer onboarding and payments to logistics, returns, and reuse cycles.
The result: companies can build predictable revenue streams, gain a whole new customer base, extend product lifetimes, and dramatically reduce waste — without needing to reinvent their core business operations.
Driving the Circular Economy Forward
circuly bridges a crucial gap in the sustainability movement: it turns the idea of circularity into measurable business results. By connecting sustainability with profitability, circuly shows that keeping products in use longer isn’t just good for the planet — it’s good business.
Whether enabling brands to enter the rental market, manage complex product life cycles, or unlock data-driven insights about usage and reuse, circuly provides the infrastructure that makes “product-as-a-service” models scalable and successful.
A Shared Commitment
Like ESTAINIUM, circuly believes that transparency, collaboration, and technology are key to a more sustainable economy. By joining this network, circuly contributes hands-on expertise in circular operations and the circular economy — helping other members, and their clients, move from sustainability ambition to implementation.
Welcome to the network, circuly!
Together, we’re showing that the future of business is not just about selling more — it’s about using smarter, longer, and better.